AI for business growth: masterclass for CEOs 

27th Mar 2026 12:30 pm

1:30 pm
AI for business growth

AI for business growth is no longer theoretical. It is already delivering measurable efficiency gains and helping mid-sized businesses unlock new sources of value.  

Our latest masterclass is designed specifically to help CEOs cut through hype and technical jargon to identify practical AI strategies that drive efficiency and open up new paths to growth.

Join our experts for a commercially focused discussion on transforming AI from a buzzword into a competitive asset. This session focuses on AI for business growth in real-world mid-market environments.

Join our experts for an engaging discussion on transforming AI from a buzzword into a competitive asset for your business. 

AI for business growth: practical strategies for CEOs

What you will gain:

  • A clear understanding of where AI delivers measurable commercial value
  • Practical examples of AI improving efficiency and margin performance
  • Insight into how to prioritise AI initiatives without disrupting operations
  • A leadership perspective on embedding AI into your wider business strategy

Why attend?

  • To move beyond theory and understand what works in practice
  • To gain clarity on how AI can support growth in a mid-market context
  • To ask questions in a commercially grounded, peer-level discussion
  • To leave with practical next steps you can act on immediately

Speakers

  • Graeme Freeman

    Co-founder & Director of Strategic Partnerships

    Graeme Freeman

    Graeme co founded the business in 2012, following leadership roles in IT services, commercial software and corporate CIO positions. He supports US expansion, leads strategic partnerships and contributes to thought leadership and marketing content. With experience as a non executive director, Graeme brings strong commercial insight and strategic perspective to long term growth.

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  • Gerry Lawrence

    Regional Director

    Gerry Lawrence

    Gerry supports business leaders with IT strategy, digital transformation, cyber security and bespoke software. Working across wholesale, manufacturing, professional services, education and software, he helps organisations automate processes, improve performance and exceed business goals. Gerry focuses on practical technology outcomes that create efficiencies and unlock new ways of working.

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  • Steven Houghton-Burnett

    Principal

    Steven Houghton-Burnett

    Steve is a technology and business leader with strong experience in digital transformation, change management and programme leadership. He defines and delivers IT strategies focused on measurable business improvement. Skilled in Agile environments, he also uses Agile techniques to bring complex programmes back on track. Steve works effectively from board level to operational teams.

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  • Brian Proffitt

    Principal

    Brian Proffitt

    Brian works with boards and investors to drive technology strategy, innovation and value creation. With experience spanning government, FTSE 100 and Fortune 500 organisations, he supports growth, transformation and start up development. A recognised technology leader and adviser to PE firms and entrepreneurs, Brian focuses on practical innovation that delivers measurable business impact.

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  • Paul Birkin

    Principal

    Paul Birkin

    Paul brings extensive global experience delivering technology driven business change across financial services, energy, aerospace and real estate sectors. A strategic technology leader with strong commercial focus, he helps organisations use AI, IoT and modern platforms to drive innovation and operational improvement. Paul focuses on measurable outcomes and long term business value.

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Suri Teja

Senior AI Workforce Strategy Lead

Suri Teja

Suri Teja is a Microsoft technology strategist specializing in Generative AI and Copilot, driving digital transformation and business value for enterprises. As a Board Observer at Nimbus and a certified expert in Azure and agile practices, he provides actionable insights on leveraging technology for growth.

Microsoft

This session provides a clear framework for implementing AI for business growth without unnecessary complexity or risk.